Leading Design
comprising
Product &
Motion.
Leading Design
comprising
Product &
Motion.
Hey there, I'm Daniel! :)
Over the past 7-odd years, I've worked at the intersection of Storytelling, Motion and Product Design to ship consumer experiences used by millions.
As a Lead-Designer at SWIGGY —— I developed the design strategy comprising Static and Motion across a 17M+ user base — that contributed to a 28% higher Average Order Value, 2x weekend orders, and a measurable lift in cart size.
At BYJU's, I developed E-learning Videos for K12 students and Integrated gamified experiences that led to an increase in user satisfaction scores (CSAT) by 17% and revenue by 2x.
Product Design,
Motion Design,
Marketing,
Development
Selected work


Motion Design
Product Design
Creative Direction
Gen-AI
Video
Design Thinking
Vibe Coding
Design Systems
Prototyping
User Experience Design (UX)
Interaction Design
Web Design
Here's what I offer -
→ End-to-end ownership from Ideation & Design to Motion & Vibe-Coding.
→ Design/Motion systems/Lottie/Rive at scale.
→ An amalgamation of Motion and Design expertise that most designers (might) not carry.


Leading Design
comprising
Product &
Motion.
Leading Design
comprising
Product &
Motion.
Hey there, I'm Daniel! :)
Over the past 7-odd years, I've worked at the intersection of Storytelling, Motion and Product Design to ship consumer experiences used by millions.
As a Lead-Designer at SWIGGY —— I developed the design strategy comprising Static and Motion across a 17M+ user base — that contributed to a 28% higher Average Order Value, 2x weekend orders, and a measurable lift in cart size.
At BYJU's, I developed E-learning Videos for K12 students and Integrated gamified experiences that led to an increase in user satisfaction scores (CSAT) by 17% and revenue by 2x.
Product Design,
Motion Design,
Marketing,
Development
Selected work


Motion Design
Product Design
Creative Direction
Gen-AI
Video
Design Thinking
Vibe Coding
Design Systems
Prototyping
User Experience Design (UX)
Interaction Design
Web Design
Here's what I offer -
→ End-to-end ownership from Ideation & Design to Motion & Vibe-Coding.
→ Design/Motion systems/Lottie/Rive at scale.
→ An amalgamation of Motion and Design expertise that most designers (might) not carry.



